What is a meeting with Steve Jobs like?


What Jobs told me on the iPhone

Will Apple’s chief executive unveil a tablet Mac or an ‘iPhone’ at Macworld next week? Former sales boss David Sobotta describes the meeting which explained key thinking

The Guardian

Next week, Steve Jobs will stand on stage in San Francisco to make his keynote speech at the Macworld show, to unveil new – much-rumoured – products. Here’s something I discovered in my 22 years at Apple: some of the toughest competition for the best seats, or the first of those new products, comes from former Windows-centric executives who Steve has personally sucked into his “reality distortion zone” in face-to-face executive briefings.

You want to go to one? You want to meet Steve Jobs to persuade him that Apple should build a tablet computer, or an iPhone? Then besides having a big purchasing budget and persuasive reasons, you’d better bring a big ego.



~ by searching4alpha on January 5, 2007.

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